Sparks, MD - January 22, 2008: Coach Troy's Upcoming Spring Workshop / Seminar / Camp Schedule Announced

Sunday, February 3, 2008 - Triathlon Training Workshop, Vancouver BC Canada
"Tri Geeks Multisport is pleased to announce a triathlon training workshop with renowned coach Troy Jacobson. This workshop will educate beginner and intermediate level triathletes about the fundamentals of developing an effective multisport training and racing program for long term results. The workshop topics will range from exercise physiology to training plan development to peak race day preparation. In addition, attendees are welcome to participate in a high intensity Spinervals workout session conducted by Coach Troy, the creator of the Spinervals Cycling Program.

For more information and to register, visit www.trigeeks.ca

Tuesday, February 5, 2008 - Achieving Success in Business and in Life! - St. Petersburg, Fla
Great Harvest Bread Company, a national franchise with over 200 locations throughout the U.S., focuses on baking healthy, nutritious bread and offering first class customer service.
Troy will be one of the featured speakers at the annual convention for franchise owners and will give a compelling seminar on how to achieve success in business and in life. Drawing on his experience as a former pro triathlete and top coach, he illustrates how being a successful business owner is similar in many ways to being a top athlete!
This seminar is for Great Harvest Franchise owners only. For more information about Great Harvest Bread Co., their great franchise opportunities and how they support the athletic lifestyle through sponsorships, visit them at www.GreatHarvest.com

March 2008 - Tucson Training Camps
Choose from one of two 4-day or 7-day training camps or do our new intensive swim clinic! Join Coach Troy and his staff of coaches as they guide you through one of the most fulfilling training camp experiences ever in the sunshine and high desert terrain of Tucson Arizona! Click HERE for more information about the 6th Annual Tucson Camps.

March 30, 2008 - Cambridge, MA at M.I.T. - Multisport World Conference & Expo
New Englanders have the Boston Red Sox, the Patriots and now one of the largest multisport expos in the country! Join over 1500 regional athletes and other multisport experts for this annual event to officially kick-off the new season. Once again, Coach Troy will be the featured speaker so come to the expo and say hello!
For more information, CLICK HERE

December 13, 2007: USA Triathlon Announces partnership with Spinervals Cycling

USA Triathlon and Spinervals Cycling Announce Partnership

COLORADO SPRINGS, Colo. (December 13, 2007) -- USA Triathlon is pleased to announce the addition of Spinervals Cycling to it lists of corporate partners.

As an Official Training DVD Supplier to USA Triathlon, Spinervals will support Team USA, USAT coaches and clubs, and the Haul to the Great Wall elite race series.

"Troy Jacobson is one of the top fitness coaches in the business and he has refined the Spinervals concept specifically to fuel your multisport lifestyle," said USAT Senior Vice President of Marketing and Communications Tim Yount. "We are pleased to partner with Coach Jacobson and Spinervals and are excited to offer the best in indoor training to so many of our constituents."

Created by Troy Jacobson, a triathlon coach since 1992, member of the original USAT Coaches Committee (1996) and former professional triathlete, the Spinervals Cycling series has evolved and grown to meet the needs of the modern day triathlete. Designed with the concept of periodization in mind, the workouts in the Spinervals Cycling series can be integrated into the various phases of an annual training progression. Workouts feature age group athletes as well as professionals and range in duration from a 30 minute 'time saver' format to an endurance building 5.5 hour workout.

The Original Indoor Cycling Video Series for competitive triathletes and cyclists since 1997, the Spinervals Cycling Series contains over 30 DVDs ranging from lower intensity 'aerobic base builder' workout sessions to anaerobic threshold building time trial workouts. It is estimated that over 500,000 cyclists from around the world have used Spinervals at one time or another to enhance their cycling fitness over the winter months.

Recently, Jacobson's production company released a new series of 'virtual reality' indoor cycling DVDs called 'On the Road'. This new series includes workouts that allow the rider to feel as if they're riding on the road at scenic venues including Lake Placid, New York and Tucson, Arizona. On-screen graphics and Troy's coaching keeps the rider focused and motivated for optimal indoor training results.

For more information about the Spinervals Cycling DVD Series including order information, sample video clips and Coach Troy's DVD of the Month Club, visit www.Spinervals.com or call Toll Free 1-888-288-0503.

About USA Triathlon: USA Triathlon is the national governing body for triathlon, duathlon, aquathlon and winter triathlon in the United States. USAT sanctions more than 2,000 races and connects with more than 100,000 members each year, making it the largest multisport organization in the world. Website: http://www.usatriathlon.org

December 13, 2007: Troy Jacobson Multisport LLC. Named Official Coaching Group of the Columbia Tri Association

Since 1992, Troy Jacobson has been a leader and a pioneer in the field of multisport coaching. A former pro triathlete, sub 9-Hour Ironman Hawaii Finisher and three time Blackwater Eagleman winner, Coach Jacobson is the creator of the world renowned Spinervals Cycling DVD Series, former member of the USA Triathlon Coaches Committee (1996) and founded the National Triathlon Academy in 1999. His coaching results range from helping newbies finish their first event to training National Age Group Championship winners and Olympic Athletes.

The Columbia Triathlon Association is the premier multisport event promoter in the Mid Atlantic region and throughout the Eastern United States. Athletes come from around the world to compete in world class events such as The Columbia Triathlon, Blackwater Eagleman 70.3 and The Columbia Iron Girl Triathlon.

A long time sponsor and supporter of CTA events, Coach Jacobson's Triathlon Academy is now offering its coaching services and products to CTA race participants as the OFFICIAL COACHING GROUP FOR 2008 including:

1. Personalized Coaching Programs
2. Discounts on Training DVDs
3. Discounts on Camps and Workshops
4. DVD of the Month Club Membership
5. Event-Specific Training Plans and much more!

To learn more about our affordable coaching and to train with a Triathlon Academy Associate Coach, click HERE.

For information about the Columbia Triathlon Association and to register for events, click HERE.

And check back soon for CTA Event specific training programs for The Columbia Triathlon, 70.3 Blackwater Eagleman and the Columbia IronGirl!

OCTOBER 23, 2007: NEW DVD RELEASE! Flexible Warrior 3.0 - Flexibility for Swim, Bike, Run

Lifesports, Inc. announces the release of Flexible Warrior Vol. 3 and that this title is now available.

- Increase your range of motion and total body flexibility. Speed recover, prevent injury and enhance performance. Incorporate the Flexible Warrior Athletic Yoga stretch routines into your off season recover phase and race season competition to take your performance to the next level.

In Flexible Warrior Volume 3 - Flexibility for Swim, Bike, Run - Karen Dubs coaches six competitive triathletes through four short and effective yoga stretch routines designed specifically for multi sport athletes.

For more information and to order, click HERE.

2008 Catalog: October 3, 2007

With over 50 DVD titles that cover a full spectrum of training programs for athletes including the leading SPINERVALS CYCLING DVD series, RUNERVALS TREADMILL series, FLEXIBLE WARRIOR - ATHLETIC YOGA series, STRENDURANCE Strength Training Series, IRON GIRL MULTISPORT series, SNOW ANGEL Fitness Series and the

BodyWorksMD Physical Therapy Series, Troy Jacobson has been a leading producer of training DVD content since 1997.

Download the NEW 2007-2008 Catalog (32 pages!) containing all of our products, camps and service information for our 10th Anniversary Season!

Click on the link below to download the catalog PDF to your computer:

C0ACH TROY JACOBSON TRAINING VIDEOS & SERVICES / 2007-2008 PRODUCT CATALOG

Troy Jacobson Named Official Coach of Iron Girl

July 6, 2007

July 6, 2007 (Tarpon Springs, FL) - Troy Jacobson, a former professional triathlete and multisport coach since 1992, has been named the official training coach of Iron Girl. Recognized as a leader in the field of coaching beginner to elite athletes at all distances, Jacobson will provide registered participants with complimentary duathlon and running programs for the following 2007 RYKA Iron Girl events:

• RYKA Iron Girl Boston 10K/5K on September 3
• RYKA Iron Girl Seattle 10K/5K on September 9
• RYKA Iron Girl Bloomington Duathlon on September 23
• RYKA Iron Girl Tempe 10-Mile/5K on December 2

Jacobson also provided his coaching expertise to participants at the inaugural RYKA Iron Girl Atlanta Triathlon that took place at Lake Lanier Islands Resort in Atlanta, GA, on June 17 and the RYKA Iron Girl Denver 5-Mile/5K that took place on July 1.

Jacobson continues to grow his relationship with Iron Girl. In 2005, he worked with Iron Girl to create the UltraConditioning 3.0 - Ultra Full Body with Iron Girl DVD that features an all-female cast of cyclists and multisport athletes and combines a cycling focus with strength training exercises. The 65-minute video workout is designed to strengthen each muscle in the body, while enhancing aerobic energy systems and burning maximum calories. Jacobson is currently in production for a follow-up to the popular UltraConditioning 3.0 - Ultra Full Body with Iron Girl DVD. The three-part series of cycling, running and strengthening videos will be available for purchase starting in Fall 2007.

Launched in 2004 with just two events, the Iron Girl brand has grown to now include ten events nationwide, varying in distance from 5K to duathlon and triathlon. To date, more than 13,000 women have crossed an Iron Girl finish line. The Iron Girl experience provides women with a competitive platform and added amenities such as: performance shirts sized just-for-women, ChampionChip timing, personalized race bibs, custom finisher medals, a post-race catered Breakfast Café, post-race giveaways and much more. The mission of Iron Girl is to empower women toward a healthy lifestyle.

The Iron Girl brand is supported by an interactive Web site filled with training tips, guest columnists and nutrition information. Iron Girl has also enhanced its offerings with the addition of the IronGirlShop.com with new items such as hydration and nutrition products, jewelry and sports bags. Additionally, Iron Girl will be launching a new technical apparel line in 2008.

For more information on the RYKA Iron Girl National Event Series, or to register for an event, visit www.IronGirl.com. To learn more about Troy Jacobson, visit http://www.coachtroy.com/. To purchase a copy of the UltraConditioning 3.0 - Ultra Full Body with Iron Girl DVD, log onto http://www.spinervals.com/. For media-related inquiries, contact Blair LaHaye at Blair@IronGirl.com or Jessica Weidensall at Jessica@IronGirl.com. Both may be reached at 727-942-4767.

2008 Tucson Camp Registration is Now Open!

March 28, 2008

Join us for our 2008 Tucson Training Camps in March 2008! Registration is now open. For 2008, we'll be expanding our program to offer four separate camps, including two four day camps and two seven day camps throughout the month of March. Our Tucson Camps sell-out each year so if you'd like to attend, please sign up to reserve your spot as soon as possible! Visit www.spinervals.com for more information and to register today!

2007 Spinervals Sweepstakes Grand Prize Winner!

March 1, 2007

We're happy to announce the winner of our $2500 indoor training gear Grand Prize!

StrEndurance Volume 1.0 is NOW AVAILABLE!

February 1, 2007

The first of a new series of training DVDs from Coach Troy, StrEndurance (strength + endurance) Volume 1 offers a 12-week strength and conditioning progression designed specifically for the endurance athlete. Basic and easy to follow, StrEndurance exercise sessions will boost your muscular strength and endurance quickly and safely and help you reach a new level of performance! Get STRENDURIZED with StrEndurance!

Registration Open! Coach Troy's Tri 101 Workshop, April 2007

January 15, 2007

Hunt Valley, Maryland, April 20-22, 2007: Join Coach Troy and his training staff at Strong & Focused Fitness for a weekend of triathlon fun, training and learning! Learn the basics of multisport training as well as the finer points of proper nutrition, training plan development and much more. You'll discover more in a single weekend than you'd learn over several years of trial and error! Get more information and Register TODAY as space is limited.

Schedule a Training Consult with Coach Troy

December 5, 2006

Set up your appointment to meet Coach Troy at his training studio in Sparks, Maryland for V02max testing and training program consultation. Winter is the perfect time to develop a plan to achieve your 2007 race goals! The four hour session includes testing, consultation, breakfast and training with coach Troy...all for only $500. For more information and to schedule an appointment, contact Troy.

Spinervals 26.0 - The Hardcore 100, is now shipping!

November 18, 2006

JOIN THE HARDCORE 100 CLUB! -- If you are dedicated, focused and willing to do just about ANYTHING to improve your cycling endurance, please raise your hand! If your hand is raised, you are a candidate for the newest endurance building workout from Coach Troy and Spinervals...26.0 - The Hardcore 100! Be warned...this workout is not for the meek or underconditioned athlete. In the Hardcore 100, you'll be challenged to ride about 100 miles (5.5 hours) on the trainer...a test of mental and physical endurance second to none! And there is one rule you MUST follow when doing this workout. Rule #1: Once you start this workout, you CANNOT STOP until you get to the finish! If you are ready for the ultimate indoor cycling challenge and joining the 'Hardcore 100 Club'... get The Hardcore 100 from Spinervals and Coach Troy by clicking here.

NOW SHOWING: Flexible Warrior: Yoga for Triathletes, Vol. 1 featuring Karen Dubs

November 12, 2006

Improve your flexibility, muscle strength and coordination with this new athletic Yoga DVD designed specifically for the multisport athlete!

Containing three, 30 minute workouts that will challenge you to become stronger, Yoga for Triathletes, Vol. 1 with Karen Dubs, is a great way to incorporate popular and effective yoga moves into your exercise routine for better overall flexibility and conditioning.

"Yoga for Triathletes, Vol. 1 by Karen Dubs is the 'missing link' in the training routine of many triathletes, especially those over the age of 35 years old who might be losing some flexibility. As part of a comprehensive strength training and sport specific training program, Flexible Warrior DVD's will help take your overall fitness to a higher level!"

- Coach Troy Jacobson

Order today!

Spinervals Overview

October 24, 2006

We found a very complete and well written overview of the Spinervals Cycling Series on a popular multisport website called trinewbies.com. To read the review, go to here.

New DVD's Released

October 4, 2006

We are pleased to announce the release of several NEW DVD's for your winter training program including: UltraConditioning 4.0 - Ultra Upper Body UltraConditioning 5.0 - Ultra Total Body 'On the Road' Virtual Reality Training 1.0 - Autumn Country Training Ride Visit Spinervals.com for sample video clips and more information.

New Runervals Treadmill Workouts... Now In!!

August 22, 2006

We recently received our first shipment of the new, long awaited Runervals 6.0 and 7.0 workouts! Runervals 6.0 - Time Saver I, Cruise & Tempo Training: Includes three 30 minute cruise and tempo interval focused workouts designed to boost your lactate threshold and improve your running pace and economy. Runervals 7.0 - Time Saver II, Speed Training: Includes three 30 minute speed focused workouts designed to improve leg turnover and power! For more details and sample clips, visit spinervals.com.

New Group Exercise Classes at Strong & Focused

June 30, 2006

The Strong & Focused Training Studio is expanding and will be offering group exercise classes starting July 1, 2006! This state-of-the-art space features a special, low impact flooring and 42" Flat Screen Plasma TV for various exercise DVD's. Classes will include Coach Troy's Spinervals Cycling Workouts, UltraConditioning Workouts among many others.

Strong & Focused Meeting Thursday, June 29

May 18, 2006

We'll be holding the next Strong & Focused 'IronFocus' seminar on Thursday, June 29th in our new suite at Strong & Focused in Sparks, MD. Now a quarterly program, this 3 hour session will dramatically enhance the clarity of your vision for a more compelling future and teach you the habits of the highest achievers.

Two New Runervals Workouts in Production

May 15, 2006

Last week Coach Troy and the crew of Hopestar Productions created two new Runervals Treadmill workouts to be released sometime late summer 2006. These two new DVD's will feature 3 separate 'time saver' workout of around 30 minutes and will focus on tempo/cruise interval training and speed/leg turnover training. Check www.spinervals.com for more details later this year!

Next Iron Focus Session on April 20

April 5, 2006

The next "Iron Focus Session" is scheduled for Thursday April 20th at 6pm. Our guest speaker will be CEO Coach, Wayne Caskey. Mr. Caskey is a highly respected Executive Coach in the Baltimore Metro area and is a regular contributor to SmartCEO Magazine. His talk will be entitled, "Five Paradoxes of Leadership". For more about Mr. Caskey, visit www.waynecaskey.com. The session will be held at The Strong & Focused Life Studio in Sparks, Maryland from 6 - 9 pm. Refreshments will be served. Attendance is FREE the first time with no obligation! Designed to help you develop focus and to clarify your future goals, this monthly session is imperative for anyone who hopes to achieve greater success in life! To register or for more information, please call 410-472-9600. Space is limited so register today!

DVD Casting Call !

March 16, 2006

WE WANT YOU! Lifesports, Inc., the producer of Spinervals and Coach Troy's workout DVD's, will be producing several new indoor workouts this Spring and Summer to be released later in the year. You are invited to submit your name for consideration to appear in our new workouts! We look for enthusiastic and motivated athletes of all ages and abilities to appear in our workout DVD's. Get more info

Strong & Focused Club Session Scheduled for March 23rd

March 8, 2006

The next "Iron Focus Session" is scheduled for Thursday March 23rd at 6pm. Our guest speaker will be psychologist, Dr. Fred Hillwig. Dr. Hillwig's topic will be, "Making the Most of Your Relationships; How to Really Connect With Others".

The session will be held at The Strong & Focused Life Studio in Sparks, Maryland from 6 - 9 pm. Refreshments will be served. Attendance is FREE the first time with no obligation! Designed to help you develop focus and to clarify your future goals, this monthly session is imperative for anyone who hopes to achieve greater success in life!

Coach Troy featured on www.cleverparents.com

February 27, 2006

An exciting new website that shares the challenges and joys of parenting, www.cleverparents.com, just did a feature on Coach Troy. Read the article.

Upcoming Events

February 21, 2006

Coach Troy will be out of town over the next few weeks conducting seminars and camps. The office will be open however during regular business hours and Troy can be reached by email at Troy. Upcoming Events: Feb 25 - Seminar in Toledo, OH March 2-12 - Annual Tucson Training Camp March 25 - Seminar in Pennsylvania

Strong & Focused Personal Training Studio Now Open!

February 4, 2006

Coach Troy has opened an exclusive personal training studio in Sparks Maryland to compliment his coaching and indoor workout DVD business. The Studio will feature some of the area's best personal trainers, offering a first class training environment and amenitites in a semi-private training environment. In addition, services for athletes like V02max testing will be offered at the Studio.

Iron Focus Monthly Meeting

January 29, 2006

Thursday February 16th, 6 - 9 pm, Embassy Suites in Hunt Valley, MD: Take your performance to a higher level in all areas of life by spending just a few hours each month developing your goals and creating a strategy for achieving them! The IRON FOCUS meetings with Coach Troy are essential for anyone who wants to increase their overall personal effectiveness in all areas of life.

Our next meeting is scheduled for Feb. 16th and is FREE, with no obligation, to any first-time attendee. For more information or to register, please visit Iron Focus Meeting.

Review of Runervals 3.0 on www.RunningMovies.com

January 5, 2006

Read the www.RunningMovies.com review of Runervals 3.0 - Cheetah FAST!

Coach Troy To Give Clinic in Ohio on Feb. 4th, 2006

December 23, 2005

Coach Troy will be conducting a Spinervals Clinic in Ohio on behalf of the Team Toledo Triathlon Club on Saturday, Feb. 4, 2006. For details, visit Team Toledo.

UltraConditioning 2.0 - Ultra Core-Strength Builder IN STOCK!

December 19, 2005

The long awaited CORE strength focused workout, Ultra Core Strength Builder, is now shipping. This innovative new workout combines cycling technique with a core strength (abdominal and lower back) strength and conditioning session. Not only will you create a faster and smoother cadence, you'll also get rock hard abs and a stronger lower back for day to day activities and for competition. Order yours TODAY.

NEW Aero Base Builder 5-Pack

December 8, 2005

The new Aero Base Builder 5-Pack is now available for $125.00! This 5-Pack includes each workout DVD in the 'Aero Base Builder' series (I through V). Improve your aerobic foundation and burn fat more effectively by training within your 'aerobic' zone and using the Aero Base Builders by Spinervals and Coach Troy.

Blast From The Past!

November 27, 2005

During the cold and dreary winter months, it's important to think about those hot summer days in order to keep your sanity! Back in 1998, Coach Troy won the USAT Long Course National Championship at the Buffalo Springs Lake Triathlon, arguably one of the toughest Ironman qualifiers back then. Read the article.

'Pimped Out' Training Room Contest

November 21, 2005

Do you have a training room in your home where you spend hours and hours training to Spinervals and doing your indoor workouts? If so and if you're proud of your room, enter the Spinervals "Pimped Out" Training Room Contest. More info.

New Release! UltraConditioning 1.0 - Ultra Leg Strength Builder

November 16, 2005

Improve your leg strength and power on the bike with this incredibly effective addition to the Spinervals workout DVD collection! Ultra Leg Strength Builder combines 'big gear' cycling with strength training 'off the bike' for the ultimate workout for overall leg strength and development. Be prepared for a super challenging workout that will take you to your limits of your power output! Check it out.

Start the New Year off FOCUSED! The Iron Life Club

November 9, 2005

Join The Iron Life Club and take your personal performance to a higher level, starting January 12, 2006!

Designed for the successful individual who wants to push beyond the status quo, The Iron Life Club is an ongoing program and system that will develop the skills necessary for greater achievement. The timeless principles of success utilized by the program have been used by the world's highest achievers and are the foundation of living The Iron Life. Monthly focus meetings will be held in Hunt Valley Maryland from 6 pm - 9 pm and are facilitated by Troy Jacobson. The first meeting is FREE! Please come and learn to reach your true potential. For more information and to register today, visit The Iron Life.

Free Spinervals Workout of the Month

November 8, 2005

Coach Troy has provided a FREE Workout of the Month for you to use in your training program! Each workout is based on an annual training program using periodization for those with a summertime racing focus and should be used in your training plan accordingly. Go here for a FREE Spinervals Workout and start training smart!

100 Mile Spinervals Challenge!

October 19, 2005

Are you up for an EXTRAORDINARY challenge? Spinervals and Coach Troy are looking for about 30 fit, motivated and enthusiastic athletes to take part in our newest video production, Spinervals 26.0 - The Hardcore Hundred! It's important to know however that your TOTALLY INSANE feat of riding for almost 6 hours on the trainer will be documented forever on high quality DVD for all to see!

The date for this shoot is scheduled for Tuesday December 13th at a location 20 minutes north of downtown Baltimore. Participants should prepare to spend almost 7 hours on the bike starting at around 8 am. In addition, participants should be in great shape and capable of doing a century ride at a moderate (and sometimes high) pace. There is no compensation for your participation except for a FREE DVD when it becomes available in the first part of 2006...and, of course, the satisfaction of participating in the longest Spinervals workout ever made!

If you're interested in participating in this workout, you'll need to meet certain minimum qualifications in order to demonstrate your fitness level, as your safety is our biggest concern. In addition, you'll need to bring the following:

- A fluid trainer (or quiet mag. trainer) and your bike
- A small hand towel
- A heart rate monitor
- A 'cool looking' and comfortable workout outfit
- A bike computer with cadence, speed and miles
- A great attitude and the ability to work hard!